{"id":1756,"date":"2026-08-31T11:13:56","date_gmt":"2026-08-31T09:13:56","guid":{"rendered":"https:\/\/staging.mialune.com\/?page_id=1756"},"modified":"2026-09-28T17:14:18","modified_gmt":"2026-09-28T15:14:18","slug":"chi-siamo","status":"publish","type":"page","link":"https:\/\/staging.mialune.com\/chi-siamo\/","title":{"rendered":"Chi siamo"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”1975″ bg_image_type=”default” bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”top” layer_one_image=”1663″ layer_two_strength=”0.24″ layer_three_strength=”0.5″ top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_tablet=”visible” device_visibility_phone=”hidden” enable_gradient=”true” color_overlay=”#7C7B77″ color_overlay_2=”#7C7B77″ overlay_strength=”0.5″ gradient_direction=”top_to_bottom” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column top_padding_desktop=”180px” constrain_group_100=”yes” bottom_padding_desktop=”180px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”default” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

CHI SIAMO<\/h4>\n

Dare valore a ci\u00f2 che rende
\nogni capello unico.<\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”1975″ bg_image_type=”default” bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”top” layer_one_image=”1663″ layer_two_strength=”0.24″ layer_three_strength=”0.5″ top_padding=”5%” bottom_padding=”5%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”visible” enable_gradient=”true” color_overlay=”#7C7B77″ color_overlay_2=”#7C7B77″ overlay_strength=”0.5″ gradient_direction=”top_to_bottom” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

CHI SIAMO<\/h4>\n

Dare valore a ci\u00f2 che rende ogni capello unico.<\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”100″ bottom_padding=”100″ top_padding_phone=”40″ bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_tablet=”visible” device_visibility_phone=”hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”2276″ image_size=”full” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

FORMULE PROFESSIONALI PER LA CURA QUOTIDIANA<\/h4>\n

La bellezza, nella sua forma pi\u00f9 autentica<\/h1>\n

Mialune \u00e8 un brand premium di haircare nato dall\u2019incontro tra competenza professionale e attenzione per la natura.<\/h5>\n
Le formulazioni Mialune, con la pi\u00f9 alta concentrazione di ingredienti naturali della migliore qualit\u00e0, sono trasparenti, performanti ed essenziali.<\/h5>\n
Mialune \u00e8 stato fondato da Irene Greco, hairstylist di successo con oltre trent\u2019anni di esperienza nel settore, dividendo il suo tempo tra la sua hair boutique e collaborazioni con moda, pubblicit\u00e0, editoria, oltre a seguire diversi volti noti del cinema e della televisione. Il brand nasce dalla sua visione: riportare la cura dei capelli alla forma pi\u00f9 autentica e naturale.<\/h5>\n
Per Mialune, autenticit\u00e0 significa rispettare l\u2019identit\u00e0 dei capelli. Non imporre forme standard, n\u00e9 inseguire l\u2019effetto del momento. Aiutare i capelli a ritrovare, ma soprattutto a valorizzare, la loro struttura naturale, la loro luce, il loro movimento.
\nRicci, mossi, lisci o grigi: ogni capello ha la sua bellezza. L\u2019obiettivo \u00e8 sostenere il disegno originario del capello e dargli bellezza. Il risultato non \u00e8 un\u2019immagine uguale per tutti, ma l\u2019espressione personale di chi li porta.<\/h5>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”100″ bottom_padding=”100″ top_padding_phone=”40″ bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”2276″ image_size=”full” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

FORMULE PROFESSIONALI PER LA CURA QUOTIDIANA<\/h4>\n

La bellezza, nella sua forma pi\u00f9 autentica<\/h1>\n

Mialune \u00e8 un brand premium di haircare nato dall\u2019incontro tra competenza professionale e attenzione per la natura.<\/h5>\n
Le formulazioni Mialune, con la pi\u00f9 alta concentrazione di ingredienti naturali della migliore qualit\u00e0, sono trasparenti, performanti ed essenziali.<\/h5>\n
Mialune \u00e8 stato fondato da Irene Greco, hairstylist di successo con oltre trent\u2019anni di esperienza nel settore, dividendo il suo tempo tra la sua hair boutique e collaborazioni con moda, pubblicit\u00e0, editoria, oltre a seguire diversi volti noti del cinema e della televisione. Il brand nasce dalla sua visione: riportare la cura dei capelli alla forma pi\u00f9 autentica e naturale.<\/h5>\n
Per Mialune, autenticit\u00e0 significa rispettare l\u2019identit\u00e0 dei capelli. Non imporre forme standard, n\u00e9 inseguire l\u2019effetto del momento. Aiutare i capelli a ritrovare, ma soprattutto a valorizzare, la loro struttura naturale, la loro luce, il loro movimento.
\nRicci, mossi, lisci o grigi: ogni capello ha la sua bellezza. L\u2019obiettivo \u00e8 sostenere il disegno originario del capello e dargli bellezza. Il risultato non \u00e8 un\u2019immagine uguale per tutti, ma l\u2019espressione personale di chi li porta.<\/h5>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding_phone=”0″ bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”Full Width Line” line_thickness=”1″ divider_color=”extra-color-1″ custom_height_phone=”10″][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”100″ bottom_padding=”100″ top_padding_phone=”0″ bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_tablet=”visible” device_visibility_phone=”hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

LA FONDATRICE<\/h4>\n

Irene Greco<\/h1>\n

Per Irene Greco, la bellezza non \u00e8 mai stata superficie. \u00c8 sempre stata qualcosa di pi\u00f9 profondo, luce da far risplendere. Fin dall\u2019inizio, il suo lavoro ha avuto un solo scopo: valorizzare ci\u00f2 che c\u2019\u00e8, aiutare ogni persona a esprimersi, a diventare visibile, in ogni fase della vita, senza maschere.<\/h5>\n
La sua cifra \u00e8 l\u2019ascolto: leggere i desideri, intuire l\u2019identit\u00e0, liberare l\u2019unicit\u00e0 da costrutti e omologazioni.
\nDa giovanissima entra nel team di Aldo Coppola, dove lavora per oltre dieci anni tra saloni, editoria, pubblicit\u00e0 e moda. Un\u2019esperienza formativa e intensa, in cui affina tecnica, sensibilit\u00e0 ed estetica contemporanea.<\/h5>\n
Nel 2006 apre un salone in zona Brera insieme ad altri soci, dove continua a perfezionare la sua visione: una bellezza semplice, naturale, autentica, che rispecchi chi siamo veramente.<\/h5>\n
In parallelo conduce una trasmissione su Real Time, dedicata a cambio look e tendenze, offrendo consigli su bellezza e hairstyle. Ma pi\u00f9 lavora in quel mondo, pi\u00f9 sente che la bellezza per lei non \u00e8 solo estetica: \u00e8 anche espressione dell\u2019anima.<\/h5>\n
Nel corso degli anni Irene \u00e8 diventata un punto di riferimento personaggi noti del cinema e della televisione, collaborando con produzioni, stylist e fotografi per moda e pubblicit\u00e0.<\/h5>\n
Nel 2017 apre l\u2019hair boutique Irene Greco, in Viale Piave 14 a Milano. Uno spazio indipendente e personale, in linea con la sua evoluzione e con il cambiamento di questa fase della sua vita.<\/h5>\n
Con il tempo riaffiora il bisogno di tornare alle origini. Alla natura, all\u2019essenza, alla semplicit\u00e0. Riemerge il legame con l\u2019infanzia trascorsa in Puglia, nell\u2019azienda agricola di famiglia tra ulivi e serre. E con esso, lo spirito imprenditoriale che da sempre la accompagna.<\/h5>\n
Nata in Svizzera, cresciuta in Puglia, milanese da adulta, Irene ha fatto del cambiamento il suo terreno di crescita. Nasce cos\u00ec Mialune: un brand per la cura dei capelli, ma anche un gesto di restituzione. Un progetto che unisce competenza e visione, per accompagnare ogni persona a fiorire nella propria forma pi\u00f9 autentica.<\/h5>\n[\/vc_column_text][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][image_with_animation image_url=”2265″ image_size=”full” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”100″ bottom_padding=”100″ top_padding_phone=”0″ bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][image_with_animation image_url=”2265″ image_size=”full” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

LA FONDATRICE<\/h4>\n

Irene Greco<\/h1>\n

Per Irene Greco, la bellezza non \u00e8 mai stata superficie. \u00c8 sempre stata qualcosa di pi\u00f9 profondo, luce da far risplendere. Fin dall\u2019inizio, il suo lavoro ha avuto un solo scopo: valorizzare ci\u00f2 che c\u2019\u00e8, aiutare ogni persona a esprimersi, a diventare visibile, in ogni fase della vita, senza maschere.<\/h5>\n
La sua cifra \u00e8 l\u2019ascolto: leggere i desideri, intuire l\u2019identit\u00e0, liberare l\u2019unicit\u00e0 da costrutti e omologazioni.
\nDa giovanissima entra nel team di Aldo Coppola, dove lavora per oltre dieci anni tra saloni, editoria, pubblicit\u00e0 e moda. Un\u2019esperienza formativa e intensa, in cui affina tecnica, sensibilit\u00e0 ed estetica contemporanea.<\/h5>\n
Nel 2006 apre un salone in zona Brera insieme ad altri soci, dove continua a perfezionare la sua visione: una bellezza semplice, naturale, autentica, che rispecchi chi siamo veramente.<\/h5>\n
In parallelo conduce una trasmissione su Real Time, dedicata a cambio look e tendenze, offrendo consigli su bellezza e hairstyle. Ma pi\u00f9 lavora in quel mondo, pi\u00f9 sente che la bellezza per lei non \u00e8 solo estetica: \u00e8 anche espressione dell\u2019anima.<\/h5>\n
Nel corso degli anni Irene \u00e8 diventata un punto di riferimento personaggi noti del cinema e della televisione, collaborando con produzioni, stylist e fotografi per moda e pubblicit\u00e0.<\/h5>\n
Nel 2017 apre l\u2019hair boutique Irene Greco, in Viale Piave 14 a Milano. Uno spazio indipendente e personale, in linea con la sua evoluzione e con il cambiamento di questa fase della sua vita.<\/h5>\n
Con il tempo riaffiora il bisogno di tornare alle origini. Alla natura, all\u2019essenza, alla semplicit\u00e0. Riemerge il legame con l\u2019infanzia trascorsa in Puglia, nell\u2019azienda agricola di famiglia tra ulivi e serre. E con esso, lo spirito imprenditoriale che da sempre la accompagna.<\/h5>\n
Nata in Svizzera, cresciuta in Puglia, milanese da adulta, Irene ha fatto del cambiamento il suo terreno di crescita. Nasce cos\u00ec Mialune: un brand per la cura dei capelli, ma anche un gesto di restituzione. Un progetto che unisce competenza e visione, per accompagnare ogni persona a fiorire nella propria forma pi\u00f9 autentica.<\/h5>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding_phone=”0″ constrain_group_5=”yes” bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”Full Width Line” line_thickness=”1″ divider_color=”extra-color-1″][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#FFFFFF” bg_image=”2467″ bg_image_type=”default” bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” top_padding_phone=”0″ constrain_group_5=”yes” bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” enable_gradient=”true” color_overlay=”#7C7B77″ color_overlay_2=”#7C7B77″ overlay_strength=”0.3″ gradient_direction=”top_to_bottom” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-10-percent” column_padding_tablet=”inherit” column_padding_phone=”no-extra-padding” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

“<\/h1>\n

Rispettiamo l’identit\u00e0 dei capelli, senza imporre forme standard: il nostro obiettivo \u00e8 valorizzare la struttura naturale, non trasformarla.<\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#FFFFFF” bg_image=”2467″ bg_image_type=”default” bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” top_padding_phone=”0″ constrain_group_5=”yes” bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”hidden” enable_gradient=”true” color_overlay=”#7C7B77″ color_overlay_2=”#7C7B77″ overlay_strength=”0.3″ gradient_direction=”top_to_bottom” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-10-percent” column_padding_tablet=”inherit” column_padding_phone=”no-extra-padding” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

“<\/h1>\n

Rispettiamo l’identit\u00e0 dei capelli, senza imporre forme standard: il nostro obiettivo \u00e8 valorizzare la struttura naturale, non trasformarla.<\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding_phone=”0″ constrain_group_5=”yes” bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”Full Width Line” line_thickness=”1″ divider_color=”extra-color-1″][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”100″ bottom_padding=”100″ top_padding_phone=”0″ bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_tablet=”visible” device_visibility_phone=”hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”2277″ image_size=”full” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

IL SIMBOLO DI MIALUNE<\/h4>\n

La Strelitzia, l’Uccello del Paradiso<\/h1>\n

Il simbolo che rappresenta Mialune \u00e8 la Strelizia, conosciuta anche come Uccello del Paradiso. Con la sua forma che ricorda un volo, rappresenta libert\u00e0 e magnificenza.<\/h5>\n
La sua forza e resilienza ne fanno il fiore della rinascita. \u00c8 l\u2019immagine che ispira l\u2019approccio del brand: valorizzare ci\u00f2 che gi\u00e0 esiste.<\/h5>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”100″ bottom_padding=”100″ top_padding_phone=”0″ bottom_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”2277″ image_size=”full” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

IL SIMBOLO DI MIALUNE<\/h4>\n

La Strelitzia, l’Uccello del Paradiso<\/h1>\n

Il simbolo che rappresenta Mialune \u00e8 la Strelizia, conosciuta anche come Uccello del Paradiso. Con la sua forma che ricorda un volo, rappresenta libert\u00e0 e magnificenza.<\/h5>\n
La sua forza e resilienza ne fanno il fiore della rinascita. \u00c8 l\u2019immagine che ispira l\u2019approccio del brand: valorizzare ci\u00f2 che gi\u00e0 esiste.<\/h5>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#C3C8BF” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_tablet=”visible” device_visibility_phone=”hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-10-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

Bellezza che restituisce<\/h1>\n

Il 2% dei nostri profitti netti sostiene SVS Donna Aiuta Donna, per interventi educativi sulla prevenzione della violenza di genere.<\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#C3C8BF” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-10-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][vc_column_text css=”” text_direction=”default”]\n

Bellezza che restituisce<\/h1>\n

Il 2% dei nostri profitti netti sostiene SVS Donna Aiuta Donna, per interventi educativi sulla prevenzione della violenza di genere.<\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” bottom_padding=”5%” top_padding_phone=”30″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_tablet=”visible” device_visibility_phone=”hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

Scopri i prodotti della linea Everyday<\/h1>\n[\/vc_column_text][nectar_cta btn_style=”arrow-animation” arrow_animation_alignment=”right” heading_tag=”span” border_radius=”0″ link_type=”regular” button_color=”custom” button_color_custom=”#C3C8BF” button_color_hover=”#9BA891″ text_color=”#FFFFFF” button_border_color=”#FFFFFF” button_border_thickness=”2px” alignment=”center” alignment_tablet=”default” alignment_phone=”default” display=”block” display_tablet=”inherit” display_phone=”inherit” link_text=”VAI ALLO SHOP” font_size_desktop=”1.25em” padding_top=”0.85em” padding_bottom=”0.85em” padding_left=”2em” padding_right=”2em” margin_top=”3%”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” bottom_padding=”5%” top_padding_phone=”30″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” device_visibility_desktop=”hidden” device_visibility_tablet=”hidden” device_visibility_phone=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

Scopri i prodotti della linea Everyday<\/h1>\n[\/vc_column_text][nectar_cta btn_style=”arrow-animation” arrow_animation_alignment=”right” heading_tag=”span” border_radius=”0″ link_type=”regular” button_color=”custom” button_color_custom=”#C3C8BF” button_color_hover=”#9BA891″ text_color=”#FFFFFF” button_border_color=”#FFFFFF” button_border_thickness=”2px” alignment=”center” alignment_tablet=”default” alignment_phone=”default” display=”block” display_tablet=”inherit” display_phone=”inherit” link_text=”VAI ALLO SHOP” font_size_desktop=”1.25em” padding_top=”0.85em” padding_bottom=”0.85em” padding_left=”2em” padding_right=”2em” margin_top=”3%”][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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